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5 Ways Interactive Product Presentation Software Enhances Retail Collaboration
Today’s retail landscape moves fast and so should your presentation tools. Yet many teams still rely on static images, PDFs, slide decks, or videos to pitch store concepts, align on planograms, or share merchandising and promotional strategies. These formats may check the box, but they fail to capture the full shopper experience, leaving too much…
Read MorePharmacy Merchandising Tech: 5 Powerful Ways to Boost OTC Sales
Here’s a staggering fact: Americans now buy over-the-counter (OTC) products 26 times a year—that’s 8x more often than they visit the doctor. With the OTC market exploding from 42 billion to 70 billion by 2033, the race is on for shelf space in 750,000+ stores. But here’s the problem, 44% of shoppers discover over-the-counter products…
Read MoreSauce & Condiment Sales Heat Up as New Tech Helps Out
Young Millennials and Gen Z consumers have fueled a boom in hot sauce trends and condiment sales. This surge is pushing leading brands and retailers to elevate their game with smarter virtual product innovation and assortment optimization. The condiment and hot sauce industry is thriving in 2024, driven by evolving consumer tastes and the growing…
Read MoreTop CPG Trends to watch in 2024
With 2024 well underway, several impactful shifts are poised to shape the consumer packaged goods (CPG) industry. From the intriguing influence of weight-loss medications on consumer spending behaviors to the digital transformation initiatives reshaping the CPG landscape, each trend brings forth unique challenges and opportunities. The dynamism within the CPG sector fuels innovation, reshaping the…
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