Define the Future of the Front End with ReadySet
Front end operations in retail and shopper behavior is changing faster than ever before due to the impact of Covid-19. The current health and safety guidelines have led to drastic impacts on activities at both traditional and self checkouts. The key to future front end success is to understand and plan for these changes before the crucial decisions on store space are made.
Traditional methodologies of constructing a retail lab is costly, time consuming and lacks the autonomy to gather this information in an appropriate time frame. The ReadySet Front End Builder provides a much faster and easier way to accurately create, merchandise, and test your checkout area in an immersive 3D VR setting.
How will ReadySet Front End Builder help you win at checkout
Optimize Checkout Areas
Build custom self check layouts with various fixture types and select from different traditional check lane options.
Establish Ideal Planograms
Planogram both shelf checkout and traditional checkout areas using the ReadySet product library.
Front End Behaviors
Perform VR research using eyetracking on the checkout areas you created to generate a virtually instant retail heat map.