Resources

VR STATISTICS & STUDIES

Want information on the validity of virtual reality as a market research method?

Check out the latest virtual reality facts and peer-reviewed studies that explore the efficacy of VR as tool for gathering customer insights.

Grocery Store Aisle Reinvention

Uncover how a CPG client leveraged virtual reality predictive analysis to enhance aisle design, lifting category sales by 3.5%. Explore the impactful use of VR research in understanding consumer engagement.…

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Retail Store Design Optimization

Discover how a financial services provider optimized their new retail store design using ReadySet VR. Through virtual reality assesment, the client enhanced customer satisfaction and operational efficiency while saving millions.…

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Product Innovation Pitch Deck

Explore how a healthcare CPG company revolutionized their product presentations with VR and captivated a big box retailer. Using immersive VR in their product pitches fostered engagement, understanding, and sales.…

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Virtual Workflow, Real Profit: The ROI of VR in Retail, CPG and DG

July 19, 2023

Explore how virtual reality is streamlining retail store planning and research operations. Discover ROI potential of retail VR through case studies and data showcasing cost savings and enhanced customer engagement.…

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White Paper: The Role of Digital Twin Technology in 2023 Retail

The Role of Digital Twin Technology in 2023 Retail

January 12, 2023

Understand the potential of digital twins in retail. Explore ReadySet’s practical VR solutions to begin your digital transformation with 3D merchandise planning, retail space planning optimization, shopper research, and more.…

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White Paper: How VR Technology is Shaping 2022 Retail

How VR technology is shaping 2022 Retail

December 22, 2021

Amidst supply chain disruptions and labor shortages, retailers turn to VR for innovative solutions. Explore how CPG companies optimize products and services through VR market research and digital store planning.…

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ReadySet Blog

Self checkout technology of the best checkout experiences | ReadySet VR

Self Checkout Technology for the Best Checkout Experiences

Explore innovative retail checkout counter ideas driven by the latest self checkout trends. These new front of store technologies are elevating brands with unique competitive advantage. In the retail industry, it’s universally recognized that creating a delightful customer experience is paramount. Years of research has revealed that the retail checkout experience is one of the…

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Apple Vision Pro VR Headset

Has the Apple Vision Pro solved VR headset adoption friction?

Update: Apple has officially announced that the highly anticipated Apple Vision Pro is set to be released in the U.S. on February 2, 2024. After waiting years for an Apple virtual reality release date, we uncover what the Apple Vision Pro has to offer and what it means for VR adoption. Has Apple created the…

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7 Key Takeaways from Retail Innovation Conference & Expo (RICE) 2023

7 Key Takeaways from RICE 2023

The Retail Innovation Conference & Expo 2023 held in Chicago June 13-15 showcased the latest retail industry trends and insights driving innovation. With its cutting-edge technology, renowned speakers, influential attendees, and unparalleled networking opportunities, RICE is an event that caters to all. Although ReadySet didn’t have a booth at this year’s event, we recognized the…

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home improvement store shopper evaluating products

4 Game-Changing Home Improvement Industry Trends You Need To Know

In today’s rapidly evolving home improvement industry, staying ahead of the curve and effectively responding to the latest trends have become crucial for businesses to thrive. Home improvement retailers in 2023 are incorporating cutting-edge technologies, embracing the empowering Do-It-Yourself (DIY) movement, and continually adapting to meet the ever-changing preferences of their customers. By staying informed…

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3 Leading Grocery Industry Trends & New 2023 Retail Strategies

3 Leading Grocery Industry Trends & New 2023 Retail Strategies

To differentiate, innovate, and defend their strategies, leading grocers need to make bold product decisions, invest in their people, and improve their digital capabilities by partnering with tech companies. The grocery industry trends in 2022 were constantly evolving. As we look ahead further into 2023, there are three key grocery store trends driving change. First,…

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3D Planogram of Target Store Cleaning Aisle

6 Applications for 3D Planogram Software in Retail

As the world of retail continues to evolve, leading brands are turning to virtual reality planogram software to enhance their operations and gain a competitive edge. This software offers a range of benefits for retail, including space planning, merchandising, market research, and training, enabling retailers to visualize store concepts and even explore the metaverse. Industry…

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