READYSET SHOPPER MARKET RESEARCH SOFTWARE SOLUTIONS
Complete Virtual Shopper Research Software for Desktop Pack & POG Testing
ReadySet is a comprehensive shopper research solution that empowers you to build, visualize, deploy, and test planograms for your retail clients. Experience software specifically designed to accelerate and enhance the product market research process, delivering faster insights and superior results.
Empower your shopper insights research workflow with complete control and unmatched technology
Unfortunately, many retail market research companies lack access to expensive planogram creation tools, making it challenging to produce effective shelf concept proofs for their clients. The use of static images of store shelves for shopper research is a common but outdated practice that may not accurately reflect actual shopper behavior. ReadySet offers innovative solutions to these challenges, providing accessible tools and dynamic approaches to enhance your consumer packaged goods market research methodology.
Leverage a robust planogram builder with your own custom product library
Effortlessly plan your product assortments using our computer-based planogram software featuring an intuitive drag-and-drop builder with fixture templates. It allows you to automatically generate a planogram from client provided files or leverage your custom ReadySet cloud-based product library to quickly build a planogram from scratch using front-facing package images.
Impress your clients through high-quality POG visualization proofs
Enhance your client communications with our high-quality PDF export feature, designed to provide clear, detailed, and visually compelling proofs of your planograms. Once your planogram is built, you can quickly export a PDF featuring a realistic photo visual and detailed product information for the items shown.
Enhance respondent experiences that generate more accurate results
Conduct shopper behavior research using interactive aisle navigation and product exploration experiences that can be easily shared with your sample provider. Unlike most market research survey software, ReadySet offers engaging respondent exercises and a consumer insights platform. It provides detailed information on mouse movements, navigation/paths, product selections, find times, purchases, and dynamic attention tracking.
Join the digital transformation by becoming a ReadySet research partner
Collaborate with us to provide seamless, efficient, and cost-effective VR shopper studies for your clients. Enhance space planning, assortment optimization, and experience design with tailored solutions and optimal results.
Upgrade your consumer goods market research services and processes
Provide a link to entire shoppable aisles with interactive product experiences
Conduct shopper market research on your planograms with a shareable URL that directs respondents to a realistic, interactive shelf experience. They can click on and add shoppable individual products to their cart for a seamless conversion.
Collect data from advanced consumer insights software
ReadySet's online virtual research uses a standard web camera to measure respondents' facial movements and track eye gaze throughout the study. The entire experience collects 60 data points per second, offering detailed information on mouse movements, path tracking, product selections, find times, dwell times, and product purchasing.
Monitor projects using the real-time dashboard
Effortlessly monitor study completions and drop-offs in real-time with our comprehensive project dashboard. Stay informed and make data-driven decisions with easy access to participant progress and engagement metrics.
Cost-effective online market research tools for shopper studies
Complete shopper behavior research quickly and cost-effectively with ReadySet’s online market research platform. Designed to fit within tight budgets, our online market research software offers a more engaging respondent experience compared to traditional surveys. Combined with ReadySet’s unique dynamic attention tracking (DAT), this results in superior respondent data quality, empowering you to make better data-driven decisions and recommendations.
Package testing
ReadySet offers an optimal solution for product packaging research with dedicated white rooms, designed according to best practices for package design testing. Simplify the process for product developers by requiring only a new package image to conduct market research.
Shelf testing
Explore interactive planogram testing with ReadySet's engaging, dynamic platform reminiscent of a video game. Our virtual shelf studies enable users to navigate aisles and interactively click on products for detailed examination, gathering rich insights into their purchase decisions.
Market surveys
Easily conclude ReadySet market research studies by seamlessly integrating an online survey. Our online research software effortlessly connects to your preferred market survey company using a redirect link. Ensuring a smooth transition and comprehensive data collection.
Shopper Market Research Solutions FAQs
Accelerate your research with ReadySet: Fast, Efficient, and Engaging
Stand out as an innovator in the market research industry. Discover how you can leverage affordable shopper research software that understands your process needs and provides solutions to streamline your workflow.