ReadySet Blog
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Top CPG Trends to watch in 2024
With 2024 well underway, several impactful shifts are poised to shape the consumer packaged goods (CPG) industry. From the intriguing influence of weight-loss medications on consumer spending behaviors to the digital transformation initiatives reshaping the CPG landscape, each trend brings forth unique challenges and opportunities. The dynamism within the CPG sector fuels innovation, reshaping the…
2022 Holiday Shopping Trends & How Brands can be Successful
Consumer trends for this year’s holiday shopping season include spending less and shopping early. Learn how your brand can make it to the cart. The holiday season is fast approaching and this year is unlike many others. Consumers are battling record high inflation, persisting supply chain issues, a labor shortage, increased gas prices and continued…
Virtual Reality Software for Retail at Groceryshop 2022
This year’s show featured a new virtual reality shopping technology for retailers and brands to enhance consumer experiences. The Groceryshop conference in Las Vegas is a leading event for CPG brands, supermarkets, c-stores, drug stores, discount stores, warehouse clubs and other grocery retailers. This year’s Groceryshop Vegas was held at Mandalay Bay on September 19-22. The…
8 Benefits of Virtual Reality Employee Training in Retail
Improve retail employee product knowledge, skills and process performance with realistic job simulations in virtual reality training software. Retailers strive to create the best retail training programs for employees because their actions have an incredible influence on the shopper’s store experience. Organizations use numerous retail training methods to educate their employees, including workbook readings, online…
ReadySet and Gateway Research partner to bring VR retail innovation technology to Australian Market
Gateway will be utilizing ReadySet virtual reality solutions to assist CPGs in Australia on retail planning and research. ReadySet Technologies, a virtual reality (VR) retail planning software company based in De Pere, Wisconsin, USA, who provides digital innovation tools to consumer brands, has announced it is partnering with Gateway Research, a Sydney, Australia based market…
ReadySet Technologies Selected as Wisconsin Innovation Awards Finalist
Virtual reality retail solutions provider, ReadySet, was selected as one of 30 finalists for the 2022 Wisconsin Innovation Awards. “We are excited to announce that ReadySet was selected as one of the 30 finalists for the Wisconsin Innovation Awards”, said Steve McLean, ReadySet CEO. “We congratulate all of the finalists who are demonstrating that organizations…
6 New Uses for Virtual Reality in Retail Planning
Top brands and retailers are taking advantage of VR for store planning and retail assortment planning. Retail space planning has traditionally required significant investment in physical spaces, equipment and products. With each category, product promotion, and display messaging needing to be shopper tested and approved before its implementation. This slow, costly process often leads to…
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