Resources
VR STATISTICS & STUDIES
Want information on the validity of virtual reality as a market research method?
Check out the latest virtual reality facts and peer-reviewed studies that explore the efficacy of VR as tool for gathering customer insights.
Case Studies
Grocery Store Aisle Reinvention
Uncover how a CPG client leveraged virtual reality predictive analysis to enhance aisle design, lifting category sales by 3.5%. Explore the impactful use of VR research in understanding consumer engagement.…
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Retail Store Design Optimization
Discover how a financial services provider optimized their new retail store design using ReadySet VR. Through virtual reality assesment, the client enhanced customer satisfaction and operational efficiency while saving millions.…
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Product Innovation Pitch Deck
Explore how a healthcare CPG company revolutionized their product presentations with VR and captivated a big box retailer. Using immersive VR in their product pitches fostered engagement, understanding, and sales.…
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White Papers
Virtual Workflow, Real Profit: The ROI of VR in Retail, CPG and DG
Explore how virtual reality is streamlining retail store planning and research operations. Discover ROI potential of retail VR through case studies and data showcasing cost savings and enhanced customer engagement.…
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The Role of Digital Twin Technology in 2023 Retail
Understand the potential of digital twins in retail. Explore ReadySet’s practical VR solutions to begin your digital transformation with 3D merchandise planning, retail space planning optimization, shopper research, and more.…
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How VR technology is shaping 2022 Retail
Amidst supply chain disruptions and labor shortages, retailers turn to VR for innovative solutions. Explore how CPG companies optimize products and services through VR market research and digital store planning.…
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3 Sustainable Retail Practices to Implement in 2022
Retail waste is becoming a greater concern with consumers and leading brands to consider more sustainable retail store design. 1. Choose energy-efficient options in stores and offices One of the simplest ways to embrace sustainability is to implement energy efficiency in retail stores. Not only will this boost brand image, but it will also reduce…
Is your brand ready for the metaverse?
As we enter another digital transformation, it is critical for you to understand the players, bets and how to get into the metaverse. What is the metaverse? Metaverse is a term describing the technological shift that establishes a digital world existing beyond the one we are currently living. It incorporates technology such as AR and…
Virtual Cannabis Stores Deliver Better Retail Experiences
Virtual reality is being used to educate customers on cannabis products and establish a dispensary brand image. The cannabis industry is growing rapidly with the expectation that it will continue to do so as more states legalize. Research shows that the legal cannabis market will grow 20-30% per year to the price of 50 billion…
4 Retail Tech Trends to Watch in 2022
Modern retail checkout counters and virtual retail labs are 2022 technology trends shaping the retail industry over the next year. The continued turbulence of 2021 has left the retail industry with new consumer behaviors, labor shortages, supply chain issues and accelerated online solutions. As tech in retail becomes necessary to provide superior customer experiences, more…
How Retail is Using VR to Innovate Planograms Amid Product Shortage
The labor and product shortages in 2021 has made it difficult for stores to keep shelves stocked. Virtual reality is providing a collaborative space for innovation despite global supply chain realities. Pandemic induced supply chain issues and labor shortages in 2021 have changed retail experiences and strategies. Just as retailers were ramping up their assortments…
6 Things in Future Gas Stations and Convenience Stores
Consumers influenced by the pandemic and an increasingly digital world are accelerating convenience store innovation. The increasing adoption of electric vehicles and pending self-driving cars/fleets are reshaping the future of convenience stores. These new technologies are paired with increasingly digitally reliant consumers, which require convenience stores to rethink their shopping experiences and the role they…
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