A VR gas station and convenience store research solution

ReadySet convenience store planogram software allows you to quickly develop store layouts and conduct market research.

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Take a tour of the ReadySet VR convenience store

The immersive virtual c-store provides a life-size experience for planning retail sets and testing in-store innovations. Quickly customize the c-store by changing wall colors and brand logos. Easily explore different gas station floor plan designs using the ReadySet library of product, fixture, and signage models.


How VR technology is shaping 2022 Retail

Learn how CPGs are using virtual reality to innovate amid inventory shortage. This white paper explores how companies are using virtual reality as a collaborative space for in-store planning and market research. It includes information on 3D product libraries, digital store planning, VR market research and the case study "Does Life-Size VR Replicate Real-World Testing?".

How VR Technology is Shaping 2022 Retail

Develop winning store designs for c-stores and gas stations

Create your convenience store floor plan

Easily do c-store planning and market research in a virtual retail lab. Develop gas station planograms and displays using digital 3D products. Experiment with front ends and queue lines to discover better ways of merchandising snack items.

Virtual Reality Gas Station / Convenience Store Front End with Queue Line Checkout
Virtual Reality Convenience Store / Gas Station Aisle Planogram Merchandising

Perform convenience store market research

A virtual reality c-store provides a cost-effective way to gather customer insights before physical investment. Use eye-tracking VR headsets to quickly conduct accurate gas station market research that identifies successful layouts or products.

Use gas station customer traffic research to generate real results

Gas station consumer research conducted in virtual reality provides in-depth reports on customer insights. Shopper movements, paths, purchases and eye gaze is captured to present compelling data that validates category recommendations.

Virtual Reality Convenience Store / Gas Station Layout and Merchandising

Start doing better convenience store consumer research

Dip your foot into the metaverse and learn how you can use virtual reality with a ReadySet demo.