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Manager training new retail employees using virtual reality headsets

8 Benefits of Virtual Reality Employee Training in Retail

Improve retail employee product knowledge, skills and process performance with realistic job simulations in virtual reality training software. Retailers strive to create the best retail training programs for employees because their actions have an incredible influence on the shopper’s store experience. Organizations use numerous retail training methods to educate their employees, including workbook readings, online…

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Woman placing grocery items on a checkout belt

5 Front End Challenges & How Retail is Reinventing the Future of Brick and Mortar

New technologies and consumer behaviors have made retailers realize they need to quickly reinvent the in-store experience at checkout. Consumer behaviors rapidly changed during the pandemic and impacted the retail front end as it is considered a high contact area. Fear to touch checkout merchandise and machines has led to poor front end performance that…

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HP Reverb Omnicept VR Headset on table next to HTC Vive Eye Pro VR Headset

HTC Vive Pro Eye vs. HP Reverb G2 Omnicept: Which is Best for Market Research?

VR has found its way into accelerating the retail innovation process through better market research. Selecting the right virtual reality hardware is part of successfully adopting new technology. Virtual reality is no longer just a form of entertainment. It is now being used in business for better training, planning, testing, and collaboration. The retail industry…

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Women in masks holding gifts while Christmas shopping

5 Holiday Shopping Predictions & Recommendations for 2021

The pandemic greatly influenced celebrations and holiday shopping in 2020, but with normalcy on the horizon there are different 2021 holiday predictions that retailers should consider. Last year, the Covid-19 pandemic led to a decrease in holiday social gatherings. Although there were less family holiday celebrations and religious services, traditions such as decorating, gifts and…

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Woman shopping in virtual reality grocery store with eye tracking heatmap

Eye-Tracking VR Technology is Changing the Retail Industry

Retailers use virtual reality to conduct eye tracking consumer research that uncovers accurate shopper insights. The pandemic and rapid digital transformation in retail is pressuring brands to innovate and adapt their shopping experiences based on changing consumer behaviors. In order to quickly collect and understand consumer insights, many organizations have turned to virtual reality. Virtual…

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Man shopping a pasta aisle reinvention using virtual reality

7 Retail Industry Trends to Watch Out for in 2021

Today, the rapid advancements in technology have led to almost every facet of our lives shifting online, catering to a population that is more adaptive to the current times. The retail industry is no exception. The current world situation has vastly impacted retail industry trends in 2021, with an increasing number of people resorting to…

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Doctor using virtual reality to simulate brain surgery

4 Ways Virtual Reality Is Used in Business

Virtual reality goes beyond video games and shopping. VR is used in retail to assist with innovation, in healthcare for risk-free training, and in construction to provide better project communication. When you hear the words “virtual reality”, you may think of video games or science fiction. But how is VR used in business? Gain a…

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