CMA | SIMA Conference 2023: ReadySet Immersive VR in Experience Center

February 27th - March 1st, 2023

Caesars Palace | Las Vegas, NV

Find us in the Experience Center!

ReadySet VR category management software with shopper insight data reports was selected to be featured in the Experience Center at CMA Conference 2023. The category management association and shopper insights management association showcase the latest technology solutions and shopper insights research to some of the world’s leading Fortune 500 retailers and manufacturers.

ReadySet has live VR demos that put attendees in the headset for an immersive experience! Please stop by or schedule a meeting with us while you are attending the Category Management Association Conference 2023 to discover efficient virtual reality software for better in-store planning.

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Not registered or want to learn more?

Find us in the expo hall experience center

ReadySet will be in the tech expo showcasing our virtual reality space planning and shopper research solutions within the Experience Center on February 27th through March 1st! Gain a deep understanding on how digital twins provide the ideal solution for market researchers to study shoppers behavior and gather consumer insights.

CMA | SIMA Annual Conference 2023 Tech Expo Map - ReadySet in Experience Center

What to expect when you stop by ReadySet VR at CMA 2023

When ReadySet attends an event, we bring our complete VR system. This means that you will be able to receive a live, in-person virtual reality demo with our retail experts. You can put on the VR headset yourself and become immersed within our life-size, 3D store environments. 

Take a walk around the virtual store, buy products by grabbing them to put in your shopping basket and even create store merchandising by placing products or signage on a shelf. You will be able to experience EVERY feature that our virtual reality software has to offer. Our live VR demos are the best possible way for you to understand and experience how virtual reality can be utilized within your organization.

This is your chance to get a true retail virtual reality experience for you and your team! We encourage category managers, shopper insights and any other teams to take advantage of this rare opportunity. Please stop by the experience center when it is convenient for you or book a meeting with us using the form above.

You can also check out the following video to see what the last ReadySet VR experience looked like for attendees at NRF 2023 in New York City last month!

Experience a better way to innovate

If you’re not certain about how our 3D VR software could transform your business, watch our introductory video and read about some of the ways you can accelerate your business with a virtual store testing environment.

Efficient Category Management

Realistically design and test merchandising in immersive, 3D virtual store simulations that require no physical space or inventory.

Better Shopper Insights

Autonomously gather accurate shopper data using eye-tracking VR research to quickly understand the customer journey.

Faster Retail Innovation

Utilize a single online platform for in-store inventions, allowing teams to easily collaborate and get ideas to market faster.

Increased Product Sales

Execute superior retail presentations to stakeholders by offering compelling visual experiences with supporting knowledge.

Explorer Research

“ReadySet’s VR solution makes the whole shopper research process faster, easier, and more efficient than ever before. It has enhanced our ability to generate realistic and reliable data that our CPG clients need, while also accommodating for tight deadlines and budgets.”

Mike Moussallem

Mike Moussallem
Explorer Research

All your innovation needs in one platform

ReadySet is excited to show off our tech with live VR demos at the NRF 2023: Innovation Lab. During the virtual demonstration, you’ll be able to get a better understanding of some of the most appealing features of our VR software. Ask about how ReadySet can streamline the planogramming process, help train employees, and better optimize your use of retail floorspace.

ReadySet VR 3D Product Model Library Feature

Product Library

The ReadySet product library hosts and supplies thousands of 3D product models.

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ReadySet VR Store Planogramming Feature


Build shelves, add products and secure signage to virtual store shelves.

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ReadySet VR Retail Environments Feature

Retail Environments

Develop merchandising for all your specific needs in virtual storefronts.

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ReadySet VR Front End Builder Feature

Front End Builder

Easily create, merchandise, and test your retail checkout experiences online.

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ReadySet VR Store Planning Feature

Space Planning

Accurate floor planning and the ability to experience layout innovations in 3D.

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Retail employee using VR training to merchandise a shelf

Employee Training

Realistic VR training simulations allow employees to practice without real risks.

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ReadySet VR Shopper Research Feature

VR Shopper Research

Conduct virtual reality in-store research that provides eye-tracking insights.

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ReadySet VR Online Shopper Research Feature

Online VR Research

Perform affordable, large-scale online shopper research using realistic virtual store experiences.

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ReadySet VR Immersive Retail Presentations Feature

Presentation Tools

Embed interactive 3D environments in your retail design presentations that increase engagement.

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