NRF 2023: Innovation Lab | Demo ReadySet VR in New York City

January 15-17, 2023 | New York City

Jacob K. Javits Convention Center

Find us in the Innovaton Lab on Level 4 | Booth #8033

ReadySet VR was selected to be a featured company within the Innovation Lab at the National Retail Federation Big Show in 2023. The NRF Innovation Lab showcases the latest retail solutions in virtual reality, artificial intelligence, augmented reality, machine learning, facial recognition, robotics and more. This exhibit will offer numerous live demos of the latest technologies impacting the retail transformation and what retail can be now or in the future.

ReadySet will be showcasing our retail VR capabilities and putting attendees within the headset for some immersive experiences! Please stop by or schedule a live VR demonstration with us while you are attending the NRF Big Show 2023 to discover how virtual reality software provides top brands and retailers an efficient tool for better in-store planning and success.

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NRF 2023 Retail's Big Show: Map of Innovation Lab on Level 4 and ReadySet VR Booth #8033

Find us in the Innovation Lab on Level 4

ReadySet will be showcasing our immersive virtual reality solutions within the Innovation lab at booth #8033 on January 15th through 17th! See the photo for an NRF 2023 floor plan of level 4 where the ReadySet VR booth will be located.

What to expect when you stop by the ReadySet VR booth at NRF 2023: Retail's Big Show

When ReadySet attends an event, we bring our complete VR system. This means that you will be able to receive a live, in-person virtual reality demo with our retail experts. You can put on the VR headset yourself and become immersed within our life-size, 3D store environments. 

Take a walk around the virtual store, buy products by grabbing them to put in your shopping basket and even create store merchandising by placing products or signage on a shelf. You will be able to experience EVERY feature that our virtual reality software has to offer. Our live VR demos are the best possible way for you to understand and experience how virtual reality can be utilized within your organization.

NRF 2023: New York is your chance to get a true retail virtual reality experience for you and your team! We encourage category management, customer insights, innovation, sales and any other retail planning teams to take advantage of this rare opportunity. Please stop by our booth #8033 in the Innovation Lab on Level 4 when it is convenient for you or book a meeting with us using the form above.

You can also check out the following video to see what the last ReadySet VR experience looked like for attendees at Groceryshop Las Vegas in September 2022!

Experience a better way to innovate

If you’re not certain about how our 3D VR software could transform your business, watch our introductory video and read about some of the ways you can accelerate your business with a virtual store testing environment.

Efficient Category Management

Realistically design and test merchandising in immersive, 3D virtual store simulations that require no physical space or inventory.

Better Shopper Insights

Autonomously gather accurate shopper data using eye-tracking VR research to quickly understand the customer journey.

Faster Retail Innovation

Utilize a single online platform for in-store inventions, allowing teams to easily collaborate and get ideas to market faster.

Increased Product Sales

Execute superior retail presentations to stakeholders by offering compelling visual experiences with supporting knowledge.

Explorer Research

“ReadySet’s VR solution makes the whole shopper research process faster, easier, and more efficient than ever before. It has enhanced our ability to generate realistic and reliable data that our CPG clients need, while also accommodating for tight deadlines and budgets.”

Mike Moussallem

Mike Moussallem
Explorer Research

All your innovation needs in one platform

ReadySet is excited to show off our tech with live VR demos at the NRF 2023: Innovation Lab. During the virtual demonstration, you’ll be able to get a better understanding of some of the most appealing features of our VR software. Ask about how ReadySet can streamline the planogramming process, help train employees, and better optimize your use of retail floorspace.

ReadySet VR 3D Product Model Library Feature

Product Library

The ReadySet product library hosts and supplies thousands of 3D product models.

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ReadySet VR Store Planogramming Feature


Build shelves, add products and secure signage to virtual store shelves.

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ReadySet VR Retail Environments Feature

Retail Environments

Develop merchandising for all your specific needs in virtual storefronts.

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ReadySet VR Front End Builder Feature

Front End Builder

Easily create, merchandise, and test your retail checkout experiences online.

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ReadySet VR Store Planning Feature

Space Planning

Accurate floor planning and the ability to experience layout innovations in 3D.

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Retail employee using VR training to merchandise a shelf

Employee Training

Realistic VR training simulations allow employees to practice without real risks.

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ReadySet VR Shopper Research Feature

VR Shopper Research

Conduct virtual reality in-store research that provides eye-tracking insights.

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ReadySet VR Online Shopper Research Feature

Online VR Research

Perform affordable, large-scale online shopper research using realistic virtual store experiences.

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ReadySet VR Immersive Retail Presentations Feature

Presentation Tools

Embed interactive 3D environments in your retail design presentations that increase engagement.

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